(Last Updated: September 30, 2015)
- Information that we collect about you.
- Cookies and other tracking technology that we use.
- What we do with the information that we collect.
- With whom we share the information we collect.
INFORMATION THAT WE COLLECT ABOUT YOU
When you interact with us through a Site, we receive and store certain additional information. Such information, which is collected passively using various technologies, cannot presently be used to specifically identify you. Examples include IP addresses, browser types, domain names, and other anonymous statistical data involving your use of a Site and/or our services.
COOKIES AND OTHER TRACKING TECHNOLOGIES
Technologies such as: cookies, beacons, tags and scripts are used by us and our affiliates, marketing and advertising partners, and service providers. These technologies are used in analyzing trends, administering the Sites, services and products, tracking users’ movements around the Sites and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.
Log Files. As is true of most websites, we gather certain information automatically and store it in log files. This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and/or clickstream data. In some instances we may link this automatically collected data to other information we collect about you. We do this to optimize our marketing efforts as well as to improve the functionality, stability, and availability of the services we offer.
LSOs (HTML 5). Third parties with whom we partner to provide certain features on our Sites or to display advertising based upon your web browsing activity use LSOs such as HTML 5. Various browsers may offer their own management tools for removing HTML5 LSOs.
Behavioral Targeting / Re-Targeting. We partner with third parties to either display advertising on our Sites or to manage our advertising on other websites. Our third party partners may use technologies such as cookies to gather information about your activities on the Sites in order to provide you advertising based upon your browsing activities and interests.
WHAT WE DO WITH THE INFORMATION WE COLLECT
We use PII collected through the Sites to help us improve the Sites and our products and services, and to better understand our users. We may use your PII to create aggregate data. Aggregate data is data that describes the demographics, usage or other characteristics of a Site’s users as a group without disclosing PII. We reserve the right to transfer and/or sell aggregate or group data about a Site’s users for lawful purposes.We may also create internal reports on aggregated user demographics and traffic patterns and share these reports with our advertisers and partners. This information allows our third-party advertisers and partners to deliver, and our users to receive, more relevant advertisements. We use your IP address to help diagnose problems with our server, and to administer the Sites. Your IP address is also used to gather broad and specific demographic information as well as for validation purposes.
Use of Information that is NOT PII. We may pool information that is not PII with other information in order to track, for example, the total number of visitors to a Site, the number of visitors to each page of a Site, and the domain names of our users’ Internet service providers. No PII is available or used in this process.
WITH WHOM WE SHARE THE INFORMATION WE COLLECT
Service Providers. We, like many businesses, may hire other companies (“Service Providers”) to perform certain business-related functions. Examples include mailing information, maintaining databases, and hosting services. When we employ a Service Provider to perform a function of this nature, we provide it with the information that it needs to perform its specific function, which may include PII and other information that you provide to us via a Site. These companies are authorized to use your PII only as necessary to provide these services to us. All information that we provide to a Service Provider, as well as information that you share directly with a Service Provider, will be governed by such Service Provider’s privacy policies. When you call a Service Provider using a phone number available via a Site, we, or our third party service providers, may record these phone calls and share such recordings with the applicable Service Provider. The recordings shall be maintained by the Service Providers in accordance with their privacy policies.
Legal Requirements. We may disclose PII if required to do so by law or in the good faith belief that such action is necessary to (a) comply with a subpoena or similar legal obligation, (b) protect and defend our rights or property, (c) act in urgent circumstances to protect the personal safety of users of any Site or the public, (d) protect against legal liability, or (e) or as otherwise required or permitted by law.
Business Transfers. As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution or similar event, PII may be part of the transferred assets.
Other Websites. The Sites may contain links to third-party owned and/or operated websites. We are not responsible for the privacy practices or the content of such websites. We suggest that you contact these third parties directly for information regarding their privacy, security and data collection and distribution policies prior to providing them with any information.
Testimonials. We may post customer testimonials on the Sites which may contain PII such as the customer’s name. We obtain the customer’s consent to post his/her PII along with the testimonial, prior to posting the testimonial.
Security. We take commercially reasonable steps to protect PII from loss, misuse, unauthorized access, disclosure, alteration and destruction. However, no Internet or e-mail transmission is ever fully secure or error free. In particular, e-mail sent to or from a Site may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail. Please keep this in mind when disclosing any PII to us or to any other party via the Internet. The security of your PII is important to us. Your PII will be stored in the United States and will be subject to laws applicable in that country. If you have any questions about security on our Site, you can contact us.
Minors. Visitors under 18 years of age are not permitted to use and/or submit their PII at any Site. We do not knowingly solicit or collect information from visitors under 18 years of age. We encourage parents and guardians to spend time online with their children and to participate and monitor the interactive activities of their children.